We are Misty eyed with new partnership

Iconic nursery brand, Sweet Dreamers is delighted to announce it has partnered with The Lullaby Trust, the UK’s leading safer sleep charity.  Collaborating on the brand’s innovative Misty the Smart Cloud; together the duo are dedicated to promoting safer sleep for all babies.  

The team at Sweet Dreamers have been passionate about supporting healthy sleep patterns for all the family for well over a decade through their range of innovative sleep solutions. They continued this mission when they unveiled the award-winning Misty the Smart Cloud last year; a thoughtfully designed, super cute and super smart 4 in 1 multifunctional nursery thermometer which cleverly links to both an app and Amazon Alexa.

Misty’s room thermometer is truly invaluable, helping to ensure parents and carers have the perfect room environment for safer sleep, and this function stood out the most to The Lullaby Trust.  A soothing colour coded temperature gauge and digital numerical display clearly shows when parents need to adjust bedding, tog ratings, clothing and/or the overall room temperature, reassuring them they will always have the optimum conditions for safer sleep. 

What’s more, Misty’s mobile phone app not only provides live data of their child’s sleeping environment but will also alert parents if the nursery gets too hot or cold. This brilliant feature allows parents to have immediate information via push notifications to help ensure they can react quickly if a change is needed - ultimately to help keep their little ones safer when sleeping.  

Speaking about the partnership Lynda Harding, founder and creator of Sweet Dreamers said: 

“We are honestly so proud to be working in partnership with The Lullaby Trust on our clever and super cute Misty! We have always been firm believers in the importance of a good night’s sleep and determined to champion safer sleep, making this collaboration extremely important to us. When designing Misty, our priority was to create a product that would help parents keep their little ones as safe as possible when sleeping – giving them the important information at the touch of a button. We really are delighted the Lullaby Trust have partnered with us on the product.” 

Jenny Ward, CEO of The Lullaby Trust added:

“We are delighted to be partnering with Sweet Dreamers on their innovative Misty the Smart Cloud. It is really important that babies are kept at a comfortable temperature whilst they sleep, not too hot or too cold, as the chance of SIDS (sudden infant death syndrome) is higher in babies who get too hot. With Misty’s room thermometer, parents can easily keep an eye on the temperature of their baby’s room.”

Jenny continues, “Safer sleep saves babies’ lives, and it is great to be working with a company that is determined to champion this advice and put safety first. We’re so looking forward to working together and raising awareness of SIDS and safer sleep to as many families as possible."

Truly multi-functional Misty helps to soothe and settle bubbas with 3 clever additional features including soft glowing light shows, toddler sleep trainer and an app based personal assistant but overall, the nursery room thermometer is the primary function. The thermometer feature still operates even when Misty is in other modes, ensuring that monitoring the temperature of baby’s sleeping environment to help ensure safer sleep is Misty’s number one priority!